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Blogging for Dollars
Blogging for dollars might sound like the latest game
show or some new drinking game, but it's the latest craze
to hit the Internet. Bloggers began blogging for a number
of reasons, but as the blog movement has increased in popularity,
they have found ways to monetize their blogs and are seeing
their commitment pay off.
Whether a blogger's focus is to communicate
with customers or just to have fun, they have begun looking
at ways to earn revenue from their blogs. The most popular
ways for bloggers to earn some added cash for their pet projects
are:
1. ) Google Adsense in Blogs
Google AdSense allows webmasters to dynamically serve content-relevant
advertisements in blogs. If the visitor clicks one of the
AdSense ads served to the blog, the website owner is credited
for the referral. Webmasters need only to insert a Google-generated
java script into the blog or blog template. Google's spider
parses the AdServing blog and serves ads that relate to the
blog's content. Google uses a combination of keyword matching
and context analysis to determine what ads should be served.
2. ) Affiliate Programs (Product Endorsements)
Affiliate Programs work when an affiliate web site receives
income for generating sales, leads, or traffic to a merchant
website. Generally, bloggers will mention or endorse specific
products and if site visitors purchase the product, bloggers
will receive a portion of the sale.
3. ) Product Promotion
Businesses use blogs to detail how specific features or product
add-ons can increase functionality and save time. Content-rich
product promotion will help with search engine placement.
4.) Banner Ads
While less popular than in the past, websites with high traffic
levels can still earn decent revenue by selling banner space.
As the Internet evolves bloggers will continue
to seek out ways to monetize their opinions and thoughts.
Daily journals and online blogs have become more than just
a communication means to many.
About the Author:
Sharon Housley manages marketing for the NotePage http://www.notepage.net
and FeedForAll http://www.feedforall.com
product lines. Other sites by Sharon can be found at http://www.softwaremarketingresource.com
, and http://www.small-business-software.net
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